D S Simon Names Mike Bako to Head Sports MarComm Group
Strategic Video Communications Firm D S Simon Productions has named Mike Bako as Director of its expanded Sports MarComm Division.
Strategic Video Communications firm D S Simon Productions has named Mike Bako as Director of its Sports MarCom division.
Bako is frequently an on-air commentator for Fox News and CW flagship WPIX in New York on sports and sports communication issues. He’s been with D S Simon for 18 months as Account and Marketing Manager. He will be involved in strategy for brands developing sports marketing initiatives including viral video, content syndication, Internet and Satellite Media Tours and social media initiatives as well as Media Training for athletes and spokespeople.