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January 11, 2010

D S Simon Productions Goes Behind the Scenes to get Major News Coverage for Macy’s

Continued growth in online video space secures additional coverage for clients

New York, NY, December 4, 2009– D S Simon Productions worked with Macy’s and produced, shot, and edited footage for the production of two ‘Behind the Scenes’ webisodes for the Macy’s Thanksgiving Day Parade. The webisodes were syndicated online as part of an Internet Media Tour and were featured on the front page of which can be seen on the NBC site.

D S Simon Productions also completed a B-Roll production that was distributed to TV stations nationwide and reached over 34 million people featuring Macy’s newest parade balloons: the loveable Pillsbury Doughboy, the world’s favorite clown Ronald McDonald, the top mouse on deck Sailor Mickey and the web-slinging super-hero Spider-Man.

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About D S Simon Productions Inc.
We are an award-winning broadcast PR and social media video firm specializing in Satellite Media Tours, Internet Media Tours, B-Roll production and distribution, Corporate and Web Video, Video Players, Ground Tours, Co-Ops and Radio. Established in 1986, we are headquartered in New York with offices in Los Angeles and Chicago.

We are frequently quoted in the media about public relations and social media video and are available for strongly voiced comments on deadline. For more information, view our award-winning video blog at; video portal at and website at