DS Simon Newsroom: Featured Stories

D S Simon Expands Washington, DC Office and Adds Jim O’Reilly As Regional Vice President

Fri, 01 Mar 2013 00:00:00 EST

D S Simon Marketing Manager Mike Bako Makes Regular Appearances on Fox News Channel

Fri, 01 Feb 2013 00:00:00 EST

D S Simon President and CEO named Blogger for Huffington Post

Fri, 01 Feb 2013 00:00:00 EST

D S Simon Releases 2012 Web Influencers Survey Findings: Social Media And Video Drive Media Coverage For Corporations

Wed, 12 Dec 2012 00:00:00 EST

D S Simon Completes Holiday PRketing® Plan for Toys R Us

Tue, 27 Nov 2012 00:00:00 EST

D S Simon completed video profiles of the Toys R Us Hot Toy list

D S Simon Named Finalist For PR Daily’s Digital PR & Social Media Awards

Mon, 05 Nov 2012 00:00:00 EST

D S Simon Productions has been named a finalist byPR Daily’s Digital PR & Social Media Awards program for the The NFL Gets Down with Dairy project in the following categories:

·         Best Use of Digital or Social Media for Media Relations

·         Best Viral Campaign

 

Click here to see a sample of the work and media placement.

D S Simon's PRketing Trademark News in the PR Trades

Wed, 24 Oct 2012 00:00:00 EST

US Patent Office Grants D S Simon PRketing® Trademark

Fri, 19 Oct 2012 00:00:00 EST

Jovanna David leads D S Simon’s Expansion to Houston Market

Tue, 31 Jul 2012 00:00:00 EST

Jovanna David has been named Director, SouthWest Operations for D S Simon Productions and is opening a Houston office for the award-winning BroadcastPR and PRketing™ firm

D S Simon Productions Names Sarah Passarelli Katz Director, Sales

Mon, 30 Jul 2012 00:00:00 EST

Sarah Passarelli Katz has been promoted to the position of Director, Sales at D S Simon Productions

Survey finds TV Stations Want PR Footage in HD

Tue, 03 Jul 2012 00:00:00 EST

 A media survey by D S Simon has found that 71% of TV stations want footage in HD 16 x 9. 23% of stations surveyed preferred footage in 16 x 9 standard definition. Only 6% of stations wanted the 4 x 3 standard definition look.

D S Simon Productions Receives Notice of Publication for Trademark - PRketing™

Tue, 19 Jun 2012 00:00:00 EST

D S Simon Productions has been issued a notice of publication by the US Patent and Trademark Office for the registration of its trademark - PRketing™.

Mike Bako Joins D S Simon Productions as Account & Marketing Manager

Thu, 31 May 2012 00:00:00 EST

 D S Simon Productions is proud to announce that Mike Bako has joined the staff as an Account and Marketing Manager. 

D S Simon Productions Expands in Los Angeles and Washington, D.C.

Mon, 26 Mar 2012 00:00:00 EST

D S Simon Productions announced that Elizabeth “Liz” Anderson has joined the firm as Account Manager/Senior Producer.

D S Simon Offers Social Media & Broadcast Video Services from 2012 London Olympics

Fri, 23 Mar 2012 00:00:00 EST

D S Simon Productions announced the availability of comprehensive television, internet and PRketing™ support on-site in London, England, prior to and during the 2012 Summer Olympic Games.

Here’s What You Missed at the 2012 Consumer Electronics Show

Thu, 23 Feb 2012 00:00:00 EST

D S Simon Productions partnered with the Consumer Electronics Association as the official B-Roll provider for the 2012 Consumer Electronics Show.

D S Simon Creates Luxury Manifesto Video Series for Waldorf Astoria

Mon, 22 Aug 2011 00:00:00 EST

Partnering with Quinn & Co., D S Simon Productions produced nine celebrity video conversations for the Waldorf Astoria Facebook page and website.

Michael Farr Named SVP & Managing Director of Content at D S Simon Productions

Tue, 16 Aug 2011 00:00:00 EST

Michael Farr has joined D S Simon Productions as SVP & Managing Director of Content. He will spearhead the company’s high end production and entertainment projects including client corporate and web videos and Satellite Media Tours both on location and in the company’s New York studio.

D S Simon Video Airs on So You Think You Can Dance

Mon, 08 Aug 2011 00:00:00 EST

Ratings blockbuster So You Think You Can Dance featured footage shot by D S Simon on its August 4th, 2011 show. The footage was from a quick turnaround B-roll project promoting “National Dance Day”, a national health campaign encouraging people to get out and dance.

High Definition Integrated Satellite Media Tour Launches Consumer Electronics Association’s Declaration of Innovation

Mon, 01 Aug 2011 00:00:00 EST

The Consumer Electronics Association announced the Declaration of Innovation through a high definition Integrated Satellite Media Tour produced and distributed by D S Simon Productions. The tour was produced out of the D S Simon HD studio in New York City.

D S Simon Celebrates 25th Anniversary, Opens Washington DC Office, Adds Ken Fry as Senior Vice President in Los Angeles

Tue, 05 Jul 2011 00:00:00 EST

D S Simon Productions marked its 25^th Anniversary on July 4^th. The company also announced the opening of a Washington D.C. office to be headed by Christine Deerin and named industry veteran Ken Fry as Senior Vice President operating out of the Los Angeles office.

D S Simon Opens HD Broadcast TV Studio

Mon, 13 Jun 2011 00:00:00 EST

D S Simon Productions has opened a full service HD broadcast TV studio at its new headquarters in New York City. Here’s a sneak peak of the studio: www.vlogviews.com/dssimonopenshdtvstudio.

D S Simon Adds New Talent to its Video Blog Roster

Mon, 23 May 2011 00:00:00 EST

Jamie Claudio of D S Simon Productions debuts as contributing correspondent for VlogViews by covering the New York Festivals World’s Best Advertising Awards on May 5^th, 2011.

D S Simon Releases 2011 Web Influencers Survey

Mon, 02 May 2011 00:00:00 EST

The use of video content to cover news stories by online media websites has jumped by a third in the last year to 85 percent according to the D S Simon 2011 Web Influencers Survey. Download free at www.dssimon.com/whitepaper.

Drop and Give Me 40!

Mon, 02 May 2011 00:00:00 EST

Famed Actor and Military Gunnery Sergeant R. Lee “Gunny” Ermey was featured in an SMT for WD-40 to raise money for three military related charities.

Professional Discussion on 2011 State of the Union Address Streamed Live on January 26th

Mon, 14 Feb 2011 05:00:00 EST

Doug Simon, President and CEO of D S Simon Productions sat down with leading media trainer, speaking expert and author of the #1 best seller, “TJ Walker’s Secret To Foolproof Presentations”, TJ Walker to discuss President Obama’s execution of the 2011 State of the Union Address.

How-To Videos Created for T3 to Add Style to Current PR Initiatives

Tue, 17 Aug 2010 00:00:00 EST

NY, NY August 17, 2010 – D S Simon Productions recently completed production and editing a series of five highly stylized how-to videos for T3 Micro, inc. hairstyling in collaboration with Gear Communications.  The videos are designed to provide consumers with step by step instructions on how to achieve certain hairstyles using the T3 tools which will be used in their PR campaigns going forward. Among them is the Beachy Waves Video Style Guide example.

Bausch and Lomb Launches Education Initiative with Florence Henderson

Tue, 27 Jul 2010 00:00:00 EST

Bausch+Lomb teamed up with Florence Henderson and D S Simon Productions to build awareness on cataracts and the Crystalens accommodating intraocular lens (IOL). Florence Henderson was featured in a Satellite and Internet Media Tour to launch an educational initiative and share her personal story. 

D S Simon Productions Names Edelman’s Former Senior Executive to Direct Midwest Operations

Fri, 16 Jul 2010 08:00:00 EST

New York, NY, July 19, 2010 – Lauren Dewhirst has been named as Vice President, Director of Midwest Region for D S Simon Productions, the rapidly expanding broadcast public relations firm.

Lauren Dewhirst interview with Douglas Simon

Fri, 16 Jul 2010 00:00:00 EST

D S Simon Productions and the March of Dimes win "The Big Apple"

Fri, 28 May 2010 00:00:00 EST

A Satellite and Internet Media Tour for the March of Dimes "Premature Birth Report Card" campaign produced by D S Simon Productions won the top prize for "Use of Broadcast" at the Big Apple Awards. The Award was announced at the PRSA-New York Big Apple Awards event on the evening of May 27^th.

THE RV CELEBRATES ITS CENTENNIAL

Wed, 26 May 2010 00:00:00 EST

New York, NY, May 26, 2010 – The RV is 100 years old and the Recreation Vehicle Industry Association chose to celebrate it with a Satellite Media Tour and road tour featuring RV historian David Woodworth live from the RV Museum and Hall of Fame in Elkhart, IN. 

LifestyleMom™ Launches Weekly Radio Program, the LifestyleMom Radio Café with LA Talk Radio

Mon, 26 Apr 2010 00:00:00 EST

  Lifes tyleM om™, Dana Hilmer, has launched the LifestyleMom Radio Café, airing every Tuesday, with the internet talk radio network, LATalkRadio.com. In addition, D S Simon Productions has signed on another year with Dana Hilmer as the LifestyleMom for their Co-Op Satellite Media Tours in the Mommy market. Upcoming 2010 tours include: Summer Road Trip Survival Guide, Back-to-School, Holiday Survival for Moms and Mom Approved Holiday Gifts.

Stupid Marcom Tricks: Marketers Moronic Love Affair with the 18-49 Demo

Fri, 23 Apr 2010 00:00:00 EST

As published in Bulldog Reporter's Barks and Bites.

By Douglas Simon, President & CEO, D S Simon Productions.

A family birthday should be a time of joy, but my wife's recent birthday was a time of mixed emotions. While there was cause for excitement and celebration, it was muted as I realized my family was suddenly invisible to marketers. The truth is neither my wife, our two teenage boys, nor I are in the coveted 18-49 demographic any more.

Post Modern Online Outreach: Engaging Your Public and Earning Media Coverage for your Brand

Wed, 21 Apr 2010 00:00:00 EST

Click below for a PDF version of the presentation that Douglas Simon presented at the PRSA Health Academy Conference April 15, 2010 in Chicago.  Feel free to email AimeeA@dssimon.com if you have any questions or would like to schedule a presentation for you and your colleagues or organization.

SONIM TECHNOLOGIES PUTS ITS PHONES THROUGH “REPORTER TORTURE TEST” VIRAL VIDEO CAMPAIGN

Thu, 01 Apr 2010 00:00:00 EST

New York, New York  April 5, 2010 – Sonim Technologies launched its “Reporter Torture Test” Viral Video Campaign during PEPCOM at Mobile World Congress in Barcelona, Spain. The campaign was spearheaded by D S Simon Productions which produced the videos and partnered with Sonim’s team on media outreach. D S Simon created a Video Press Junket for the event and also conducted an Internet Media Tour.

Video Dominates Web Reporting

Tue, 09 Mar 2010 00:00:00 EST

New York, NY, March 9, 2010 – The use of video on media web sites is growing dramatically. Eighty-one percent of web media sites now use outside video content to cover stories compared to sixty-one percent one year ago. This 33 percent increase from last year is one of the highlights of D S Simon Productions second Annual Web Influencers Survey. The results have been published as a whitepaper.

D S Simon Productions Inks Deal with Web & Video Conference Providers BeaconLive

Thu, 04 Mar 2010 00:00:00 EST

New York, NY, March 4, 2010 – D S Simon Productions has signed an agreement to use BeaconLive’s technology for web meetings and web conferences. Beacon Live, is a leader in audio conferencing and web conferencing services. 

TEKGROUP International Inc. and D S Simon Productions Partner to Offer video Enabled Online Newsroom

Mon, 22 Feb 2010 00:00:00 EST

New York, NY, February 22, 2010 – The growth of online newsrooms and power of online video are joined through a partnership announced between TEKGROUP International, Inc and D S Simon Productions. 

Satellite Media Tour for Alcoa Helps Couple’s Wedding Dream Come True

Tue, 02 Feb 2010 00:00:00 EST

New York, NY, Feb 2, 2010 – D S Simon Productions completed a satellite media tour for Alcoa the world’s leading producer of aluminum, featuring a happy couple, Peter Geyer and Andrea Parrish, who are on a campaign to recycle cans to pay for their July, 2010 wedding. 

D S Simon Productions Completes Three Satellite Media Tours at CES

Mon, 25 Jan 2010 00:00:00 EST

New York, NY, January 25, 2010 D S Simon Productions completed three satellite media tours from the CES show in Las Vegas.

D S Simon Productions Goes Behind the Scenes to get Major News Coverage for Macy’s

Mon, 11 Jan 2010 00:00:00 EST

New York, NY, December 4, 2009– D S Simon Productions worked with Macy’s and produced, shot, and edited footage for the production of two ‘Behind the Scenes’ webisodes for the Macy’s Thanksgiving Day Parade. The webisodes were syndicated online as part of an Internet Media Tour and were featured on the front page of NBC.com which can be seen on the NBC site.

Laurie Doppman Hired as Account Executive to Expand Digital Media Relations Department

Tue, 15 Dec 2009 00:00:00 EST

Laurie Doppman has been hired as Account Executive of Digital Media Relations at D S Simon Productions with a goal to expand the Digital Media Department. 

D S Simon Productions Announces Expansion

Mon, 02 Nov 2009 00:00:00 EST

New York, NY, November 2, 2009 – Paulina Brusca has been named as Vice President, Media Tour Services at D S Simon Productions as part of an expansion plan for the 23-year company. In this newly created position, she will oversee the growth of the company’s Satellite Media Tours (SMT), Internet Media Tours (IMT), Radio Media Tours (RMT) and Ground Media Tour (GMT) services.

Daily Dog Article: The Future of Broadcast PR

Mon, 05 Oct 2009 00:00:00 EST

Mismanagement. The economy. These are the typical explanations when companies go out of business. But when two former titans of broadcast PR cease to exist in their traditional form within a week, it deserves a closer look. Especially when, like me, you own a business in the same industry.

White Paper: Six Tips for Successful Messaging in a Co-op SMT

Wed, 30 Sep 2009 00:00:00 EST

Co-op satellite media tours (SMTs) are among the most popular broadcast PR tools. In today’s ROI-focused business environment, the co-op satellite media tour has become a popular PR tool because it is easier to execute and costs less than other tools that get similar broadcast reach. When it makes sense to have your product or service featured with other products or services that fit the theme, you can save significant amounts of money.

D S Simon Productions Inc. Completes Satellite and Internet Tours for Consumer Electronics Association

Fri, 21 Aug 2009 00:00:00 EST

New York, NY, August 21, 2009 – D S Simon Productions completed a Satellite Media Tour and Internet Tour last week for the Consumer Electronics Association.

Finance Spokesperson Sanyika Calloway Boyce Signs Satellite Media Tour Deal with D S Simon Productions

Wed, 12 Aug 2009 00:00:00 EST

New York, NY, August 12, 2009 – Sanyika Calloway Boyce will serve as a spokesperson for D S Simon Productions appearing on behalf of clients in a series of Co-op Satellite Media Tours.